The Blog

Business intel is really important – what’s going on in my company’s industry, in my area, in the local economy?

All sizes of businesses need to recruit or buy in skills. And, importantly, they need to share their news to reach new customers or keep in the public mind. Trust is really important – who knows their stuff? Who is going to deliver? Stories from a reputable, independent source can help.

One of those reputable sources is Business Biscuit, a regional business news site. The layout is clean – the adverts are there of course but not in-your-face. It’s well-written, the news changes daily and is relevant to each of the areas in its patch – Swindon and Wiltshire, Bristol and Bath, and Berkshire.

It covers the local economy, local business events such as networking and conferences; offers help with developing skills and finding finance, advice from local experts. It reports on contracts won and delivered, new staff and CEOs, good deeds by companies, prime ministers making pit stops, and interesting stories on exciting new initiatives by local businesses, such as urinals for women, sky rise buildings made from modules, and even new craft beers.

It’s well-read by local business leaders, has a big following on LinkedIn and other sites regularly copy its stories.

And being featured on Business Biscuit can positively affect a company’s Google rankings – having that vital backlink to a website from a reputable source within an original story is SEO gold.

Any business – one-man-band to multi-national companies – based in the regions can submit a story to the editor, Peter Davison. They can advertise too. There’s no paywall – it’s free to read and the weekly newsletter is free too, just subscribe via the site.