The Blog

Anyone who has a business and wants to improve google rankings in local search results on Google must have a clear understanding of the concept of Local SEO and the most effective strategies to optimise its effectiveness. What is local SEO? Local SEO refers to the process of optimising a business’s website for local search […]

You don’t need to be an expert to understand that one of the keys to increasing e-commerce sales is knowing your customers and understanding who they are. However, this data remains useless if it is not used constantly to improve the customer experience. Therefore, really getting to know your users and their needs is valuable.  […]

5 TIPS to improve your Local SEO Mastering how to get on the first page of Google is the ultimate goal for most companies. But more important than ranking first overall, is to appear first, locally. That is why Local SEO and Google’s Local algorithm are increasingly important and ways to improve local SEO should be your main […]

It’s no surprise that selling through social media is BIG business – 30% of online shoppers worldwide say they shop on social media (Big Commerce, 2019).  This is an opportunity to be exploited since nowadays social networks like Facebook and Instagram offer the necessary tools to better attract with your ideal customers and sell your products […]

The short answer – YES! But there are rules (just a few..)  First, let’s clarify the subject of today’s guide.  A PRESS RELEASE is an official announcement sent to news agencies and journalists to inform them of important news or event. Since the purpose is to help journalists compose an article, its title should contain an action word and […]