The Blog

Search engine optimisation (SEO) is one of, if not, the most important internet marketing methods for growing your online business. It not only supports search engine algorithms in accurately indexing web pages but also enhances user experience. SEO can also greatly increase organic traffic and continuously improve your site’s rating in the SERP (Search Engine […]

Building responsive websites that work across different devices is essential to ensure a good user experience. A study by the Interactive Advertising Bureau and Price Waterhouse Coopers showed that mobile ad spend in the UK overtook desktop for the first time –therefore, having a mobile-friendly website is key to tapping into this growing trend.  What […]

Optimisation can make the difference between e-commerce businesses that thrive and those that don’t. Enhancing a product page for search engines is especially important if you want your products to be noticed.  Below are 8 tips to make sure your product pages are properly optimised.  Put your keywords in the title  One of the most […]

Anyone who has a business and wants to improve google rankings in local search results on Google must have a clear understanding of the concept of Local SEO and the most effective strategies to optimise its effectiveness. What is local SEO? Local SEO refers to the process of optimising a business’s website for local search […]

Creating a website means creating a point of reference for customers and visitors, so, having an outdated website means losing out on valuable opportunities and in the worst-case scenario creating damage to the image of your brand.  An outdated site, lacking information and without interesting and updated content will lead users to leave, changing the perception they had of your […]