The Blog

Instagram is a fundamental resource for reaching and creating relationships with your audience. However, there are some rules to follow to make the most of this social network and obtain tangible benefits.  Need a strategy to get your Instagram profile off the ground, or want to know how to increase Instagram followers? Follow these Instagram […]

Nowadays, online shopping reviews will greatly influence a user’s decision on whether or not to purchase a particular product or service. Often, users will make a bee-line for the reviews section for confidence that the product they’re buying is legitimate and of sound quality.  But, have you ever thought about how to improve your online […]

These days, anyone can create a website, but only a few can boast a truly effective website. What does an “effective website” mean and what are the characteristics that distinguish it from an “ineffective” one?  In this article, we will try to provide you with some simple, but useful information which you can use to benchmark whether your site […]

You don’t need to be an expert to understand that one of the keys to increasing e-commerce sales is knowing your customers and understanding who they are. However, this data remains useless if it is not used constantly to improve the customer experience. Therefore, really getting to know your users and their needs is valuable.  […]

It’s no surprise that selling through social media is BIG business – 30% of online shoppers worldwide say they shop on social media (Big Commerce, 2019).  This is an opportunity to be exploited since nowadays social networks like Facebook and Instagram offer the necessary tools to better attract with your ideal customers and sell your products […]